• Assistant Media Planner

    Job ID
    2018-1276
    Job Locations
    US-NY-New York
    Discipline
    Media

  • Cramer-Krasselt is one of the largest independent, totally integrated agencies in the country with over $700 million in billings and over $400 million in media asset management.


    With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perception and behaviors that lead to purchasing action for brands. It's how we helped Porsche achieve six years of consecutive record-breaking growth, how Corona became the #1 import and Pacifico grew 19% this year alone.


    We've done it by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more.


    Major brands include Benihana, Cedar Fair Entertainment Company (Knott's Berry Farm, Cedar Point and 9 others), Corona Extra, Edward Jones, Kroger Divisions, Meiomi Wine, Nikon, Pacifico Beer and Porsche. www.c-k.com.

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    About C-K New York:


    Many agencies have an office in New York. C-K on the other hand, has a New York office.


    Here we take the best of the C-K DNA and douse it with what makes New York, New York. Tough, tenacious, spirited, creative, street smart. Never at a loss for a point of view, an original thought or a solve, and never short of hustle.


    The New York office is perfectly situated in the historic Flatiron district near Union Square Market, so it is always brimming with a mix of fresh produce, flowers, ideas, and often, a dog or two.


    Our team has roots in agencies and non-agencies big and small. We respect discipline but we embrace our more entrepreneurial heart. We thrive on solving the most pressing problems brands face. That’s how we have maintained strong relationships with top clients in categories such as apparel, consumer goods, food and drink, sports, financial services and many more.


    And when we’re not building successes, we’re off pursuing our other passions – like spending time with our families, running, dancing, painting, working wood, cooking, gardening, kicking soccer balls and collecting sneakers.


    C-K is currently looking for Assistant Media Planner to join our team. We are looking for planners that are excited to work in an integrated environment as digital and traditional hybrids.


     


    About the role:



    • Responsible for overseeing the tactical media strategy and execution along with managing day-to-day tasks across digital and traditional campaigns

    • Assists with RFP analysis, approval of IOs, monthly reporting, recommending and executing optimizations

    • Strong communication skills, multi-tasking capabilities and the ability to manage a budget across vendors, departments and clients 

    • Responsible for monitoring competitive activity and formulating learnings to share across internal teams

    • Planners will also be gathering, analyzing and interpreting data for key insights that drive informed decisions for plan development

    • You'll gain exposure to Media Tools, DSM, comScore, MRI and Simmons 


     


    About you:



    • You are enthusiastic and passionate about media

    • Proficient in Excel (pivot tables, chart creation, formatting, data synthesis), PowerPoint and Word

    • You’re a little “Type A”, and are extremely organized and detail-oriented when it comes to every project

    • Your enthusiastic and eager to learn and be a part of a team environment

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