• Associate Media Director

    Job ID
    2018-1246
    Job Locations
    US-IL-Chicago
    Discipline
    Media

  • Cramer-Krasselt is one of the largest independent, totally integrated agencies in the country with over $700 million in billings and over $400 million in media asset management.

     

    With a mission to Make Friends, Not Ads®, C-K has built a reputation for changing perception and behaviors that lead to purchasing action for brands. It's how we helped Porsche achieve six years of consecutive record-breaking growth, how Corona became the #1 import and Pacifico grew 19% this year alone.

     

    We've done it by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more.

     

    Major brands include Benihana, Cedar Fair Entertainment Company (Knott's Berry Farm, Cedar Point and 9 others), Corona Extra, Edward Jones, Kroger Divisions, Meiomi Wine, Nikon, Pacifico Beer and Porsche. www.c-k.com.

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    About C-K Chicago:


    Chicago’s independent spirit makes it the perfect headquarters for C-K, one of the nation’s oldest and largest independent agencies. C-K’s Chicago office, located just off the Magnificent Mile, is full of native Midwesterners and transplants alike that are united in the values of hard work and collaboration.


    At C-K in Chicago, we work with major global and national brands like Porsche, Corona Extra, Cedar Fair, BIC, Edward Jones and many others. We’re proud of these partnerships and the integrated approach we take to every client and every element of a campaign, be it large or small.


    Our experts here have backgrounds spanning every marketing, advertising and communications discipline across all categories imaginable. C-K Chicago is a hub of innovation and the nerve center of the agency.


    We also apply our work ethic to the community. Our flagship charity in the Chicago office is Off the Street Club (OTSC), the oldest boys and girls club in the city. Throughout the year we participate in the planning and execution of several key OTSC fundraising events such as Swing for the Kids, The Firefly Ball, Summer Bake Sale and Holiday Luncheon. We also participate in the Battle for Hope, the Chicago-area advertising agency battle of the bands. In 2015, our house band, the Angry Pickles, won the Battle for Hope and helped raise thousands for OTSC in the process.


    About the role:

    • Responsible for leading both the digital and traditional planning processes, translating insights into actionable plan elements
    • Leads day-to-day digital campaign management and oversees campaign execution
    • Provides leadership in developing media objectives and strategies
    • Works within our integrated environment to collaborate across departments to align strategy
    • Guides planning teams in mining all available data for engagement planning insights
    • Provides training and development of team members to deliver on account needs but also to progress in their careers

     

    About you:

     

    • 6-7 years of integrated media planning experience 
    • Strong digital and traditional knowledge (e.g., Connected TV and OTT)
    • Knowledge of all planning/buying tools (e.g., MRI, Simmons, comScore, Telmar, DoubleClick Campaign Manager, etc.)
    • Demonstrates a collaborative, team-first attitude and approach
    • Strong communicator and story teller

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