Media Planner

Job ID
2017-1212
US-IL-Chicago
Discipline
Media


At C-K, our mission is simple: Make friends, not ads®. This philosophy has helped fuel seven years of the best sales Porsche has ever had, 28 quarters of record Corona Extra results while the rest of the industry’s major brands are in decline, recording-breaking attendance at Cedar Fair’s amusement parks and similar results for Vitamix and Edward Jones. It’s also how we helped make the BIC Flex 5 the #1 disposable razor.

 

Our friend-making mindset not only drives our ideas; it also drives our structure. We’re built without silos or competing interests to truly tap into an ever-expanding range of disciplines, from advertising to SEM/SEO to social to analytics—whatever it takes to create compelling brand experiences. It has also fueled our growth, making C-K the nation’s second-largest independent ad agency and placing us among the top 20 advertising and digital firms in the country with nearly 500 employees and $900 million in annual billings.

 

Headquartered in Chicago with offices in New York and Milwaukee, we represent major brands across virtually every industry, including Benihana, BIC Razors and Stationery, Cedar Fair Amusement Parks (Cedar Point, Knott’s Berry Farm and 10 others), Casa Noble Tequila, Corona Extra, Edward Jones, General Tire, Nikon, Pacifico Beer, Paper and Packaging Board, Porsche, Roundy’s (Pick ‘n Save and Mariano’s) and Vitamix. We are all about outcome, not output. And our results prove it. For more information, visit C-K.com.

 

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About C-K Chicago:


Chicago’s independent spirit makes it the perfect headquarters for C-K, one of the nation’s oldest and largest independent agencies. C-K’s Chicago office, located just off the Magnificent Mile, is full of native Midwesterners and transplants alike that are united in the values of hard work and collaboration.


At C-K in Chicago, we work with major global and national brands like Porsche, Corona Extra, Cedar Fair, BIC, Edward Jones and many others. We’re proud of these partnerships and the integrated approach we take to every client and every element of a campaign, be it large or small.


Our experts here have backgrounds spanning every marketing, advertising and communications discipline across all categories imaginable. C-K Chicago is a hub of innovation and the nerve center of the agency.


We also apply our work ethic to the community. Our flagship charity in the Chicago office is Off the Street Club (OTSC), the oldest boys and girls club in the city. Throughout the year we participate in the planning and execution of several key OTSC fundraising events such as Swing for the Kids, The Firefly Ball, Summer Bake Sale and Holiday Luncheon. We also participate in the Battle for Hope, the Chicago-area advertising agency battle of the bands. In 2015, our house band, the Angry Pickles, won the Battle for Hope and helped raise thousands for OTSC in the process.


Love everything Media Planning and looking to be part of a fun, dynamic agency where you can make a large impact on current clients and new business? Our C-K Chicago office is looking for a Media Planner to join our team!  

 

About the role:

 

  • Responsible for overseeing the tactical media strategy and execution along with managing day-to-day tasks across digital and traditional campaigns
  • Leads RFP analysis, gathering specs, approval of IOs, monthly reporting, manage vendor communication and recommend and execute optimizations
  • Write POVs and pull ComScore and Media Tools data
  • Participate in KPI development and work in tandem with analytics team to merge paid media with site side analytics
  • Strong communication skills, multi-tasking capabilities and the ability to manage a budget across vendors, departments and clients 
  • Works effectively in a cross-discipline team, both as a leader and as a partner/collaborator

 

About you:

 

  • 2-3 years of experience with TV, Radio, Digital, Print and OOH
  • Local planning and buying experience strongly preferred
  • Demonstrates hands-on knowledge of syndicated research tools (MRI, Scarborough, Media Tools, ComScore, Kantar, Adviews) and digital reporting platforms (ad serving, website analytics, tagging, ad verification)
  • Proficient in Excel (pivot tables, chart creation, formatting, data synthesis), PowerPoint and Word
  • You’re a little “Type A”, and are extremely organized and detail-oriented when it comes to every project

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