Cramer-Krasselt

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Media Planner

Media Planner

Job ID 
2017-1206
Job Locations 
US-NY-New York
Discipline 
Media

More information about this job


At C-K, our mission is simple: Make friends, not ads®. This philosophy has helped fuel seven years of the best sales Porsche has ever had, 28 quarters of record Corona Extra results while the rest of the industry’s major brands are in decline, recording-breaking attendance at Cedar Fair’s amusement parks and similar results for Vitamix and Edward Jones. It’s also how we helped make the BIC Flex 5 the #1 disposable razor.

 

Our friend-making mindset not only drives our ideas; it also drives our structure. We’re built without silos or competing interests to truly tap into an ever-expanding range of disciplines, from advertising to SEM/SEO to social to analytics—whatever it takes to create compelling brand experiences. It has also fueled our growth, making C-K the nation’s second-largest independent ad agency and placing us among the top 20 advertising and digital firms in the country with nearly 500 employees and $900 million in annual billings.

 

Headquartered in Chicago with offices in New York and Milwaukee, we represent major brands across virtually every industry, including Benihana, BIC Razors and Stationery, Cedar Fair Amusement Parks (Cedar Point, Knott’s Berry Farm and 10 others), Casa Noble Tequila, Corona Extra, Edward Jones, General Tire, Nikon, Pacifico Beer, Paper and Packaging Board, Porsche, Roundy’s (Pick ‘n Save and Mariano’s) and Vitamix. We are all about outcome, not output. And our results prove it. For more information, visit C-K.com.

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About C-K New York:


Many agencies have an office in New York. C-K on the other hand, has a New York office.


Here we take the best of the C-K DNA and douse it with what makes New York, New York. Tough, tenacious, spirited, creative, street smart. Never at a loss for a point of view, an original thought or a solve, and never short of hustle.


The New York office is perfectly situated in the historic Flatiron district near Union Square Market, so it is always brimming with a mix of fresh produce, flowers, ideas, and often, a dog or two.


Our team has roots in agencies and non-agencies big and small. We respect discipline but we embrace our more entrepreneurial heart. We thrive on solving the most pressing problems brands face. That’s how we have maintained strong relationships with top clients in categories such as apparel, consumer goods, food and drink, sports, financial services and many more.


And when we’re not building successes, we’re off pursuing our other passions – like spending time with our families, running, dancing, painting, working wood, cooking, gardening, kicking soccer balls and collecting sneakers.


About the role:

  • Plan and execute across media channels including Digital, Print and OOH
  • Gather, analyze and interpret data for key insights that drive informed decisions for plan development
  • Execute and manage day-to-day tasks across digital channels, including RFP analysis, gathering specs, recommending and executing optimizations, approval of IOs and monthly reporting
  • Create DCM placements and inputs
  • Manage client billing, budgets and vendor communication
  • Work collaboratively across disciplines including account management, creative, production, and campaign management

About you:

  • 1+ year of experience in digital buying and activation
  • Hands-on experience working with DoubleClick Campaign Manager (DCM) is required
  • Knowledge of syndicated research tools (MRI, Media Tools, ComScore, Kantar) is a plus
  • Must be proficient in Excel (pivot tables, chart creation, formatting, data synthesis), PowerPoint and Word
  • Ability to work effectively in a cross-discipline team, both as a leader and as a partner/collaborator
  • You’re professional, creative, a problem solver, and proactive

 

To all recruitment agencies: Cramer-Krasselt does not accept agency resumes. Please do not forward resumes to employees at C-K. Cramer-Krasselt is not responsible for any fees related to unsolicited resumes.

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